Brain aging is one-thirds inevitable and two-thirds optional, says leading brain coach Jim Kwik.
This year, the Baby Boomer generation hits a retirement peak, with more adults turning 65 between now and 2027 than ever before in American history. Whether or not you’re near what’s being called the “silver tsunami,” there’s a good chance watching your parents, grandparents, or older siblings age has prompted you to reflect on your own cognitive functioning. After all, what’s a sharp body or a full retirement account with a dull mind? Even if you’re closer to half the retirement age, you may be feeling your skills slip away regardless, thanks to the smartphone glued to your hand and the laptop perpetually shining into your eyeballs.
The good news? To a certain degree, brain aging is optional. Take it from Jim Kwik, who’s built an empire around helping others cultivate better brain health, including his New York Times best-selling book, “Limitless,” and podcast, Kwik Brain.
“Your brain is an organ but it acts more like a muscle, and it's use it or lose it,” says Kwik. While some brain changes are inevitable as you age, there’s still a lot within your jurisdiction. “We know about one-third of brain performance is genetic, but two-thirds is in our control. As we age, it’s natural to experience changes in our brain function, and these changes are just part of the aging process, but it's also true that our lifestyle, choices, and habits can significantly influence our brain health and performance over time."